Accelerating nDRU’s market entry with 244 qualified leads

About nDRU

nDRU is more than just an app for car owners—it’s a powerful platform that connects car service providers directly to a growing base of drivers looking for trusted, convenient service. From car washes and maintenance to insurance, parking, and diagnostics, nDRU enables service providers to reach local drivers who need their services.

Service providers can use the app to easily showcase their offerings, manage bookings, and gain new customers without the hassle of traditional marketing. By joining nDRU, providers tap into a ready audience of car owners, simplify appointment scheduling, and even receive feedback and insights that can help improve service delivery.

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Driving early success: nDRU’s high-impact car service provider outreach campaign

To support nDRU’s launch, Growthly developed and executed a targeted cold outreach campaign inviting car service providers nationwide to join the platform. Using a custom, validated lead list, we launched a three-step email sequence to guide providers through onboarding. Within the first three months, this approach generated 60 qualified leads.

Building on these early results, we ran a follow-up outbound campaign leveraging insights from initial A/B testing and data analysis, achieving an impressive 83.4% open rate and sparking interest from an additional 184 providers. Altogether, these campaigns added 244 highly qualified leads to nDRU’s pipeline, while a supporting PR push brought in nearly 1,000 organic sign-ups from car owners, setting the platform up for significant growth.

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Growthly solutions:
- strategic advisory in defining value proposition
- outbound lead generation
- list building and cold campaigns
- PR and media support